How does Rozz handle updates to my website content? Is the AI chatbot automatically re-indexed?
**How does Rozz handle updates to my website content? Is the AI chatbot automatically re-indexed?**
✅ YES — Rozz automatically re-indexes and refreshes what powers the chatbot.
Short explanation
- Rozz continuously crawls and indexes your public site content into a vector store (Pinecone) and runs that content through its GEO pipeline, which filters, deduplicates, and moderates items before they’re used for retrieval-augmented generation (RAG). User questions are also logged and fed back into the pipeline to generate fresh Q&A pages and update signals (including publication/update timestamps) so the knowledge the chatbot uses stays current. [Why is Website Search Broken and How Can We Fix It?](https://rozz.site/qna/why-website-search-is-broken-and-how-to-fix-it.html) [How often should you update content to maintain AI visibility?](https://rozz.site/qna/how-often-to-update-content.html)
Details you may care about
- Indexing backend: Rozz stores semantic embeddings in Pinecone and retrieves the most relevant pieces at query time (so the chatbot’s answers reflect the current indexed content). [Why is Website Search Broken...](https://rozz.site/qna/why-website-search-is-broken-and-how-to-fix-it.html)
- Automated curation: The GEO pipeline applies quality thresholds and deduplication automatically, reducing manual curation work. New or changed pages that meet quality filters are picked up into the index. [Why is Website Search Broken...](https://rozz.site/qna/why-website-search-is-broken-and-how-to-fix-it.html)
- Freshness & generated pages: Every visitor question is logged; the system uses those logs to create AI-optimized Q&A pages (with schema and timestamps) so your site continuously generates fresh, machine-readable signals that improve AI retrieval across platforms. [Why do ChatGPT citations disappear?](https://rozz.site/qna/chatgpt-citations-disappear.html) [How often should you update content...](https://rozz.site/qna/how-often-to-update-content.html)
- What triggers re-indexing: the docs describe a continuous pipeline rather than a strict manual re-index schedule — index updates happen as the crawler/pipeline processes changed content and as new user-question-derived content is generated. If you have high-value pages, the guidance is to update them intentionally (monthly/quarterly) to retain visibility. [How often should you update content...](https://rozz.site/qna/how-often-to-update-content.html)
- Scope of access: Rozz only reads public site content (it crawls from the user-view of the site) and runs as an independent web component, so it doesn’t touch private backends. [How does the Rozz chatbot ensure security and privacy?](https://rozz.site/qna/rozz-chatbot-security-and-privacy.html)
Limitations / things to confirm
- The documentation emphasizes a continuous automated pipeline but does not publish a hard SLA for crawl/re-index frequency (e.g., every X minutes/hours). If you need guaranteed near-real-time updates for a subset of pages, check deployment options (mirror site, llms.txt, or configuration steps) or discuss specific SLAs with the Rozz team.
Sources
- [Why is Website Search Broken and How Can We Fix It?](https://rozz.site/qna/why-website-search-is-broken-and-how-to-fix-it.html)
- [Why do ChatGPT citations disappear?](https://rozz.site/qna/chatgpt-citations-disappear.html)
- [How often should you update content to maintain AI visibility?](https://rozz.site/qna/how-often-to-update-content.html)
- [How does the Rozz chatbot ensure security and privacy?](https://rozz.site/qna/rozz-chatbot-security-and-privacy.html)
Quick question to help me tailor advice: How many public pages does your site have and do you need near-real-time inclusion of specific pages when they change?